Facebook (Meta) Ad Basics: 40+ Meta Official Resources

Must-read before hiring anyone for Facebook Ad Management or buying Paid Courses

Overview

Do you want Facebook (Meta) ads to grow your eCommerce business? 

Learn these basics first. Not optional for owners. Only when you learn the basics yourself, you'll be able to hire or supervise media buyers properly.

The market is full of misleading advice by Gurus with zero practical experience in growing real eCommerce brands with Facebook (Meta) Ads.

Before you trust anyone else's advice or strategy, learn what Meta is officially recommending you.

AI & ML has made it very simple to get started with Facebook Ads, if you have great product-market fit & selling without ads already. 

Days of targeting are gone.

Creative is the real needle-mover in improving Facebook Ad performance.

Learn the best practices followed by 7/8/9-figure eCommerce brands.